Tuesday, March 17, 2009

New SeattlePI.com Strategy: 'Experiment a Lot, Fail Fast'

Today the Seattle Post-Intelligencer delivers its final print edition, tomorrow it debuts as an online-only publication. The new SeattlePI.com will try to answer the question raised by its executive producer Michelle Nicolosi: "Is it possible to run an online-only local news site that serves a city's readers well while turning a profit?"Nicolosi says, "Our strategy moving forward is to experiment a lot and fail fast" [Click for MORE]

Seattle Paper Shifts Entirely to the Web

The Post-Intelligencer is the largest American paper to drop its print edition and become an Internet-only entity.

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