Terry Horne, the new publisher of The Orange County Register, is betting on free community newspapers, expanded Web offerings and a smaller Register newspaper to help the company weather falling ad revenue and declining circulation. The three-pronged approach is an acknowledgment that the old newspaper business model – based on a one-size fits all newspaper – is no longer viable, Horne said in his first interview since becoming publisher in September.
"The Register has to become a 21st century business," Horne said. "We can't have the same model that worked 10 years ago." [Click for MORE]
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